Sales Professionals (Free, Business Plus, Sales Executive, Sales Pro).There are approximately 30 different paid account options available to spend your hard earned money on when it comes to paid LinkedIn profiles, but those 30 different options essentially fall into 4 main categories: But which paid account? Let’s take a look at the options. Why? Well, if you’re using LinkedIn to hire talent day in, day out and doing so by performing possible (but often convoluted) tricks, then the sensible, time-saving thing to do is to bite the bullet and get a paid account. There are lots more reasons, but we think it’s safe to say that if you are using LinkedIn to make hires (which 99% of you are) there are benefits to becoming a Premium member of LinkedIn. After you’ve run a search and looked at loads of profiles, it’s great to know who’s looking back at your profile, as these people make great leads. A paid account will give you some to play with.įree accounts provide no proper analytics regarding Who’s Viewed Your Profile, which is quite a useful feature if you’re a recruiter. However, sometimes you won’t be able to think of a better away or find a faster route to contact a candidate, so it’s always good to have a few InMails in the bag. Five years ago they provided a unique way to approach candidates, these days they’re more like spam. However, even if InMails were free, we would recommend that you avoid using them anyway. As you build a large but focused network of potential candidates in your target market, you won’t come up against this too often, but when you do, there are several ways to reveal those profiles (I’m talking 5 seconds work, not a few minutes), but you need to be a Black Belt in Internet Recruitment to know that!įree accounts are not given any InMails with which to contact LinkedIn members they’re not directly connected to. Neither will you be shown the name or profile of LinkedIn users that are completely outside of your network (instead showing up as the mysterious “LinkedIn Member”). On a free LinkedIn account, you will be restricted from seeing the full names of third degree connections (connections of your connections), or their full profile. Can’t See Full Names or Full Profiles outside your network.Just about everything else of use on LinkedIn.īut while it is possible to get good (even amazing) results from LinkedIn just using a free account, there are a number of limitations associated with free accounts that we need to point out before you get too carried away with the possibilities of a freebie.Access the LinkedIn Pulse news bulletin platform,.Build your LinkedIn network by connecting with other professionals on LinkedIn,.Create and manage a LinkedIn Company Page,.Participate in and own LinkedIn groups,.With a free LinkedIn account, you still have access to: The most useful of all LinkedIn’s search filters are available to you on a free account (the Premium search filters are notoriously unreliable), and even though you’re only able to view 100 search results compared to the 1000 or so results certain paid accounts let you view, NO ONE should be looking at more than 100 results (and if you are, you’re not filtering and prioritising correctly). Try it yourself – plug in some keywords and run a search side by side with a free account and a top-end Recruiter account you will see exactly the same number of results. When you use Advanced Search on a free account you are searching through exactly the same pool of people as you would using a paid account. You are not at any strategic disadvantage in finding potential talent by using a free LinkedIn Account rather than using a paid LinkedIn account. So first things first, what’s wrong with using a free account as a recruiter? Absolutely nothing. LinkedIn Basic (Free) Benefits of a Free LinkedIn Account Have you considered upgrading your LinkedIn account but aren’t sure which account to choose? Or perhaps you’ve pondered which is the best value for money when compared to the other LinkedIn accounts available? Let us explain the features and benefits of each type of LinkedIn account, from LinkedIn Basic (free), right up to the most expensive LinkedIn account out there, LinkedIn Recruiter.
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